Tag Archive | "blog"

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Traffic Generating Tips For Your New Site/Blog

Posted on 13 February 2008 by JoCoWash

ist2_3126949_increasing_chart.jpgDo you have a website? Do you have a blog. Do you own both? A good majority of people have either a blog or a website. If you don’t, now is the time to learn about them and start your own. It is super simple and there are companies out there that practically do all the work for you. We have covered a few options for building a website and if you are looking to create yourself a blog, Wordpress and Blogger are just a few good options. Of course, once you start your blog or website, you are probably going to want some traffic, right? I am going to point out a few good ways to help you generate some traffic to your new page.

The term “content” when used by Internet Marketers refers to written words, audios, or videos. Incorporating high value web content in your website can help you generate more traffic in a number of ways.

How exactly does valuable website content help you get more traffic?

FACT: Search engines love website that offer high value web content. No matter what type of site you have, you can leverage this to increase the traffic to your website. Whether you have an online store, a forum, or a blog, you can add content to generate traffic.

Some example would be:

  • Adding valuable articles to your website
  • Archive your posts or content on the site.
  • Add audio. Not many users do this, but if you include maybe an interview, readers will love it.
  • Frequently Asked Questions. Everyone has questions. Why not answer some of the most common questions and post them to your site. An “About Us” page would also be helpful to a user.

There are millions of sites out there and massive amounts of information that could quite possibly be related to your blog or site and one cool way of getting some traffic is simple marketing; Article marketing. Article marketing is writing content for other websites. You write a useful article on a topic related to your website, and offer it for other website owners to publish on their websites, blogs, or in their newsletters. This can also work the other way as well. Not only do you receive links to your website each time your article is published, but also other website owners begin to seriously consider you as an expert in your field and may contact you for more opportunities.

Swapping can be one of the easiest ways to generate traffic, if done correctly. I am not very knowledgeable in ad swapping, but that can be tricky (from what I hear). Blog recommendation swapping is nice. Recommend a site and send them the link and if they are nice, they will do the same in return. It is a great way to share, or network rather.

Contests are great and everyone loves free items. One of the easiest ways to get a quick burst of traffic to your website is by offering a hot contest. The chance to do something small and win something big is appealing to the human psyche. So, use that to your advantage.

Podcasting/Vidcasting is a growing trend. If you can do it, do it. It is a lesser-known way of generating traffic . Podcasting is simply broadcasting audio via RSS feeds. This means that someone regularly records audios and has them fed via RSS to subscribers who are waiting for updated audios. It is not as hard as it sounds. There are so many podcasts these days they are hard to keep track of. One I listen to (or watch) regularly is Geekbrief.tv. To begin podcasting, you will need to ask yourself a few questions: What exactly is your message that you wish to share? With whom would you like to share this podcast?

You can generate traffic by posting on forums, if you do it right. There are spammers everywhere and there is software now to cut through those spammers and if you look like a spammer, you will probably be blocked, and your efforts to generate traffic have not increased. Read a message board or forum and post accordingly. You won’t want to post (with your link) on a message board or forum about the iPod in a Health forums page. Not cool.

Lastly, I want to mention Logos. If you have not noticed, we were fortunate enough to finally get ourselves a nice logo. The people over at TheGraphicStaff astounded us with our great new logo. You would not think a logo is that important for generating traffic, but it really helps. It establishes who you are. Go to any website and you will more than likely see a logo that identifies who they are. A calling card, if you will.

 Now that I have helped you out a little by giving you some ways to increase traffic, I hope you will see a difference in your own results. Here at The Tech Brief, we certainly have, using most of these methods I share with you above. Of course, there are a million other ways to generate traffic, and I would like to point out that although it may be fast to try every single method you find out there at once, you should try each of them individually and find the one method that you are most proficient at on your site.

If you have any questions, feel free to contact us, but another good site to find how to do just about everything (including running a website) is eHow. Enjoy, and good luck!

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Get More Traffic With Spotplex

Posted on 04 January 2008 by JoCoWash

spotplex_explanation.bmpThe easiest way to think about Spotplex is as a Digg-like site. Instead of the crowds voting on interesting content by clicking a button, with Spotplex, they vote with their eyeballs – that is to say, users vote implicitly by what they choose to read. The key to the Spotplex service lies in its widget. The Spotplex widget collects page data from blogs, and sends these figures back to the Spotplex home base, where hottest articles are aggregated across a number of categories such as Tech, Business, Sports, etc.

So why would a blogger choose to install the Spotplex widget? Simple. Not only will Spotplex widget display which of your posts are drawing the most interest within a set time, Spotplex will also ensure your blog’s posts are put into circulation on the Spotplex destination site, and can earn additional exposure for your blog.

I really like this widget. I understand the value for any blog that uses it. I appreciate the potential future benefit of driving additional traffic to a blog via the Spotplex destination site. This is cool, and I would suggest everyone to try it out.

It is easy and simple, so nobody has to do anything that they were not doing anyway for the service to work.

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Don’t Like Reading? How About Odiogo?

Posted on 06 December 2007 by JoCoWash

odiogo_logo.jpgI am not one who enjoys being read to, but – I don’t know – Perhaps you like it. Alternatively, perhaps your target audience may enjoy a voice reading to them if you are a blog owner.

If that is something you are interested in, I have just the thing for you. It is called Odiogo, and it will take any written blog entries and turn them into spoken word. It uses an integrated player that sticks itself on top of every blog post, and lets readers listen to any post.

While a bit irritating to listen to after a minute or two (one of several reasons text-to-speech services are still not more widely adopted), Odiogo’s digital voice is definitely a step up from the last generation of computer generated speakers.

To actually add the tool to your blog there are plug-ins and bits of JavaScript code site owners can integrate into their blog installation or hosted template. Once installed, the service will go to work on all of your previously published posts and make new ones available for listening within a few hours.

I think this is neat, and the fact that the voice sounds much better than your “first generation” text-to-speech services, almost makes me want posts read to me…Nah, not really. You may though.

What do you think? Do you like being read to? Do you like being read to by a text-to-speech service and would not mind if we placed it here on The Tech Brief? I am curious. Let us know!

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What’s Your Fav.or.it?

Posted on 05 November 2007 by JoCoWash

Fav.or.it is a new type of RSS Reader currently in private beta, which aims to solve the issue of feed content being separated from commenting. The fav.or.it RSS Reader lets you read feed content all within the app, which is extra nice. As of now the site is not public and I have yet to receive an invitation, so I can’t check out any of the cool features this site has to offer, but I can tell you what I know.

This site will offer:

  • Full cycle feed reading.
  • Stream reading
  • Inline replying
  • Slicing
  • Blogging Platform
  • Republishing Platform

The company is asking for people to submit 10,000 blog feeds that will be the initial content that makes up the site.

“During our closed beta we will be accepting blog submissions to be included into our initial 10,000 feeds that we will be aggregating. To create a fair balance of content (we hope) we are only allowing 1000 entries from each band of blogs based upon their technorati rank.”

Fav.or.it is a RSS Reader, similar to Google Reader. The main purpose of the service will be integrated commenting. This means users will be able to read feeds and comment on them within the fav.or.it app.

I like the features this company is going to be offering and think it is an excellent idea. I am just concerned about spam issues. Users may see a lot of spam, unless they are working on ways to prevent that, which I am sure they probably are. Time will only tell.

Waiting on that invitation…

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Ten Reasons to Try Zoji

Posted on 31 October 2007 by T.W. Garrett

Zoji is an online, social networking community that offers helpful tools, simple searching and invitations with a twist. Below, I have put ten good reasons to try it out:

Familiarity: Zoji has aspects that are similar to Craigslist, wherein your main screen can be tailored to your hometown since everything you see, places you go, events you attend and parties you throw are all in the same city.

Hip Invites: Zoji allows you to create pretty awesome invites and send them out to your friends. Your friends can accept your invitation without signing up – which is great! After the event is over, all of your friends can share pictures and post comments on how much fun they had.

Here’s a snippet of my party on Happy Street!

Calendar of Memories: Zoji has a built in calendar that keeps all of your invites and party pictures on the date the event occurred. The calendar gives you an overall view of your adventurous year.

Customization: It wouldn’t be a complete social networking site if you couldn’t customize your profile, and therefore Zoji offers Profile pages VERY similar to Myspace. This should make people happy, right?

Stay “In the Know”: If you are planning to travel to an area or just looking for places close to home, Zoji allows you to search for tasty restaurants, upbeat clubs, and bars within miles of a zip code. Once you find a restaurant that interests you there is an option to “plan an event” right on the restaurant page, which then instantly directs you to the invitation creation station.

Give Props: If you consider yourself well-versed in your city and you know the best dish to eat at the “hole-in-the-wall” diner, you can write a review. You can bring in more business for your favorite place.

Rock On: Who doesn’t love music? You can search “bandz” in your city and see who is playing in your area. You can organize friends to go check out a band, and with a click you can become a fan. Most Zoji promoted bandz have an instant-listen mp3.

Easy Instant Messaging: Zoji has built-in instant messaging. You can see when friends are online and IM them for a quick chat. The best part about this is that there is NO DOWNLOAD!

No Limits: My favorite aspect about Zoji is that you can upload pictures for friends and family to view. Contrary to other social networking sites, Zoji lets you upload full-sized original pictures so recipients can have high quality prints developed, putting an end to tiny, fuzzy, pixelated photos.

Friends: Zoji brings people together and keeps them busy with its various event planning tools. Zoji seems to be pretty cool.

Zoji is a combination of a couple different popular sites, and I think it can work in their best interests.

Check out Zoji.

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